How 1 backpacker rocked our world

Well, this is a story and a half of how TOMS began…

One that started with a guy from Texas and his backpack. Blake had just come to the end of a trip exploring Argentina. Memories of attempting tango, and eating all the great steak.

Encountering the most hospitable people from pockets of the nearby communities, volunteering with a local charity and watching peach skies turn to tangerine sunsets over the dewy glaciers of Patagonia encouraged Blake to not only change his purpose but the lives of millions of others. Here is his story…

Blake’s story

During his travels, Blake Mycoskie witnessed the hardships faced by children growing up without shoes, and quickly got to work to find out how he could help them improve their lives. Ensuring their basic needs were met was a good place to start, so he decided to create a One for One company. With every pair of shoes purchased, TOMS will give a new pair of shoes to a child in need. One for One.

Did somebody say… 70 million?

10 years on and TOMS (and all their incredible customers) have helped give more than 70 million pairs of shoes to children all over our wonderful planet, and it did not stop at shoes, oh no…

They set more missions

Here is Blake, taking 5 and enjoying a TOMS Roasting Co Cuppa

Helping to restore sight for 445,000 people in need and providing 400,000 week’s worth of safe water for whole communities are just some of the new initiatives.


TOMS mate. Get involved.

If like us, your TOMS are well loved and have been on many adventures, enter here for the chance to win two pairs of their brand new Lenox Sneakers and start the adventure with a £500 STA Travel gift card.

Inspired by Blake’s story? Want to help them on their mission? Find out more about TOMS’ work here.